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Sartthi · SartthiCRM & TechSartthi

Your Digital Charioteer

One platform behind SartthiCRM’s IT & Sales, CA, and Retail products — plus TechSartthi, building the websites and apps that take Indian businesses online.

SartthiCRM TechSartthi IT & Sales CRM CA Practice Manager Retail & Distribution Product Engineering Website Development Mobile Applications SartthiCRM TechSartthi IT & Sales CRM CA Practice Manager Retail & Distribution Product Engineering Website Development Mobile Applications
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Businesses Served
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CRM Templates
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Cities Across India
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Tech Services
Your Digital Charioteer
Live
One Platform. Infinite Scale.

One Ecosystem.
Two Powerful Forces.

Most CRM software sold in India is built somewhere else and adjusted for India afterward. GST gets bolted on late. WhatsApp is treated as an afterthought. Pricing assumes dollars. SartthiCRM was built the other way around, for IT agencies, CA firms, and retailers, from the first line of code. TechSartthi is our in-house team for businesses that need a website or a custom system built from scratch instead of off a shelf.

Our Brands

Ecosystem Pillars

We solve the core operational and technological scaling challenges of modern businesses.

SartthiCRM

Three purpose-built CRMs, one each for IT agencies, CA firms, and retail businesses. No single tool trying to do everything adequately. Each one is built around how that specific business actually runs, day to day.

IT & Sales CRM CA Practice CRM Retail CRM
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TechSartthi

For businesses that need a website or custom software, not a template with your logo on it. Business websites, mobile apps, and AI-powered tools, built around your workflow and tested before it ships.

Websites & Web Apps Mobile Apps AI Automation
Explore Engineering Services →
Why Sartthi

Built Differently, On Purpose

Local-First Thinking

Designed for how Indian businesses actually run, including festival-season spikes, cash-and-credit workflows, and regional needs.

Guide, Not Just Vendor

We stay on after the sale, onboarding, training, and adjusting the product as your business changes.

Built to Be Used

We prioritize software your team actually opens every day over feature lists that only look good in a demo.

Honest, Sustainable Pricing

Priced for what an Indian SMB can actually afford. No inflated tiers designed to be negotiated down.

Notion-Style Tech Walkthrough

How We Think About Software

SartthiCRM Domain-Specific Platform Interface
AI-Powered Automation Dashboard Integration
Client Reviews

What Founders Say

★★★★★

"TechSartthi customized our inventory flows in less than three weeks. Incredible delivery speed and clean UI execution."

AK
Amit Kulkarni
Director, Kulkarni Retailers
★★★★★

"SartthiCRM's CA tracker completely streamlined our GST filing calendar. The WhatsApp updates alone are worth it."

RJ
Rahul Joshi
Partner, Joshi & Associates CA
★★★★★

"We scaled our IT sales pipeline conversion by 40% using the automatic SLA tracking module."

VP
Vikram Patil
CEO, Patil Tech Agency
★★★★★

"TechSartthi customized our inventory flows in less than three weeks. Incredible delivery speed and clean UI execution."

AK
Amit Kulkarni
Director, Kulkarni Retailers
★★★★★

"SartthiCRM's CA tracker completely streamlined our GST filing calendar. The WhatsApp updates alone are worth it."

RJ
Rahul Joshi
Partner, Joshi & Associates CA
★★★★★

"We scaled our IT sales pipeline conversion by 40% using the automatic SLA tracking module."

VP
Vikram Patil
CEO, Patil Tech Agency
FAQ

Common Questions

Sartthi builds SartthiCRM, three domain-specific CRMs for IT agencies, CA firms, and retail businesses, and runs TechSartthi, an in-house team that builds custom websites, mobile apps, and AI-powered tools for clients who need something built from scratch.
Yes. Sartthi is headquartered in Ahmednagar (Ahilyanagar), Maharashtra, and every CRM is built around Indian workflows: GST, WhatsApp, and local pricing, natively.
The three current products are purpose-built for IT & Sales, CA practices, and Retail & Distribution. If your business does not fit one of those, TechSartthi can scope a custom platform instead. Get in touch.
SartthiCRM is pre-built, ready-to-deploy software with monthly pricing. TechSartthi is custom engineering: websites, apps, and AI tools scoped and built specifically for your business.

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